Simon Thurston

How Article Marketing Creates Instant Authority For You - Part Three

Parts One and Two of this article series focused on how you can get started and implement an article marketing strategy. It also gave you the concrete benefits that your business would receive and how you can be seen as the expert in your field. Part T... Read >

How Article Marketing Creates Instant Authority For You - Part Two

In Part One of this article I explained what article marketing is, and how easy it can be for your business to use for its benefit. It also outlined the benefits of implementing this as a marketing strategy. In Part Two of this article I am going to go... Read >

How Article Marketing Creates Instant Authority For You - Part One

This article will explain in layman's terms exactly what article marketing is. To put it in to its most simple terms, article marketing is an easy to implement strategy of using material, comprising of anywhere from 350 - 700 words or more written about y... Read >

Why Video Marketing Can Be So Effective For Any Business

Despite the fact that many small businesses now realize that video marketing is something that they can implement relatively easily, for some reason they still aren't doing it. With the benefits that video marketing can offer a business, this could be a f... Read >

Video Marketing - How to Get Started

Video marketing is one of the most powerful ways to communicate with your target audience, as well as an effective way to potentially appear near the top of the search engines for the terms and phrases that your prospects are searching for. Given these... Read >

How to Use Podcasting to Gain Authority For Your Business - Part One

Podcasts are perhaps one of the most under rated tools that you can use in order to help promote your business. In Part One of this article I will walk you through exactly what a podcast is and why it is something that you should be using for your busines... Read >

How to Use Podcasting to Gain Authority For Your Business - Part Two

In Part One of this article I explained what a podcast is and why they are a great tool to use in order to promote your business. In Part Two, I am going to go in to more detail as to how to use podcasts to blow away your competition, create customer lo... Read >

How to Use Social Media Marketing For Your Business - Part One

If you're unfamiliar with the term social media, you're possibly thinking social what? If this is the case, please allow me to explain in this article what social media is all about, and how it can be used to help your business. What Exactly Is Social ... Read >

How to Use Social Media Marketing For Your Business - Part Two

Part One of this article walked you through the basics of why social media can benefit your business' marketing strategy. Part Two will now look at some specific reasons why, and explain how you can leave your competition trailing in your wake. As cons... Read >

How to Target the Right Market For Your Business - Part Two

In Part One of this article I discussed why it is important to understand who your market is and why trying to market your product or service to everyone is a huge mistake to make. Part Two will now go into more detail as to how you can do this quickly... Read >

How to Target the Right Market For Your Business - Part One

Regardless of what you may have been taught, what you may think or what you may assume, every company has a target market, every company. I consistently hear a common statement from business owners when I present them with the question "Who is your tar... Read >